Flowers have a magical ability to bring joy and happiness to people’s lives. Whether it’s a single stem or an elaborate bouquet, the sight and scent of fresh flowers can ...
If you run a floral business, you know how crucial it is to have well-organized floral recipe records. Proper organization can help you keep track of the different flowers and ...
If you’re selling flowers, you might be wondering how best to sell them. Should you sell by variety or color? Here’s the thing: color is more important than variety! If ...
Many florists and floral designers get the hang of arrangements and bouquets much more quickly than large and time-intensive projects like floral installations. Large floral installations are breathtaking pieces of ...
Wedding season is here, which means florists are busy making money, but more often than not, florists are more focused on getting as many sales as possible than their profit ...
Flower Fact: Hellebores, Camellias, Gardenias all bloom during the winter months making them a great option to use in arrangements during January.
There’s no denying that the floral industry is a lucrative one. According to a report by Global Industry Analysts, Inc. (GIA), the global market for cut flowers was worth $30.7 ...
Heather Waits, proprietor of Bloomtastic Florist, Columbus, OH, has been elected to the Board of Directors of the Great Lakes Floral Association (GLFA).
Floral wholesaling has been popular in the U.S. since the 1880s, with deliveries being made by horse and wagon, railway, and messenger. Miami was a key player back then and ...
Does it need a refresh? Do you resonate with it? Does it reflect your design style? I had someone ask me, “How do I go about branding my floral business?”. ...